Diğer Dergilerde Yayınlanan Makaleler
14
1. The Role of Geographical Indications on City Branding
The University of Craiova Annals Journal - Economic Sciences Series
, cilt.2, sa.48, ss.76-95, 2021 (Hakemli Dergi)
2. Lüks Otomotiv Sektöründe Satın Alma Kararını Etkileyen Faktörler
Research Studies Anatolia Journal
, cilt.4, sa.1, ss.1-32, 2021 (Hakemli Dergi)
10. Consumer Disease Hedonism of the Modern Age and Gender Factor
Global Media Journal
, 2014 (Hakemli Dergi)
14. Alışveriş Merkezlerinin ve Süper Market Zincirlerinin Yerel Girişimcilere Etkisinin Değerlendirilmesi: Samsun Örneği
ÖNERİ
, cilt.11, ss.157-168, 2014 (Hakemli Dergi)

Hakemli Bilimsel Toplantılarda Yayımlanmış Bildiriler
11
2. Lüks Otomobil Pazarındaki Tüketim Konjonktürü
3. International Economics Research and Finacial Markets Congress, 7 - 09 Kasım 2019, (Tam Metin Bildiri)
4. Etnik ve Dini Kökene Bağlı Siyasi Kutuplaşmanın Marka imaj ve İtibarına Etkisi (Impact of Political Polarization Based on Ethnicity and Religion on Brand Image and Reputation)
3rd International Reputation Management Conference, 13 - 14 Kasım 2014, (Özet Bildiri)
5. Green Marketing in Turkey: A Critical Approach Towards Green Promotional Practices Executed by Turkish Brands
6th International Academic Conference, Norway, 17 Haziran 2013, (Tam Metin Bildiri)
6. A Marketing Paradigm: Leading Organisations that Create Brand Identity in a Consciously and Well Designed Aesthetics-Focused Manner
International Conference on Social Science, 04 Mart 2013, (Tam Metin Bildiri)
7. The Effect of Real and Fictional Characters Used in Brand Advertisements to the Brand Association
6th International Symposium Communication in the Millennium, University of Texas at Austin (USA), Anadolu University, Istanbul University., 03 Mart 2008, (Tam Metin Bildiri)
8. Corporate Governance and Corporate Social Responsibility An Inquiry of the Web Sites as a Litmus Test for Interactive New Media
6. Knowledge Economy&Management International Congress, İstanbul, Türkiye, 26 - 28 Aralık 2007, (Tam Metin Bildiri)

9. Using of Corporate Reputation Management As a Strategic Weapon in Determining Purchase Decision
The 3rd International Strategic Management Conference, Beykent University, 9 - 10 Kasım 2007, (Tam Metin Bildiri)
10. The Advergames: Latest Weapon of Brands Towards Children
4th International Children and Communications Congress & 4th International Children Films Festival and Congress, Istanbul University, Faculty of Labor Economics and Industry Relations., 01 Haziran 2007, (Tam Metin Bildiri)
11. Advergaming: A New Genre or A New Trend in Internet Advergaming
New Media and Interactivity International Conference, 1 - 03 Kasım 2006, (Tam Metin Bildiri)
Kitaplar
4
1. Sorularla Ürün
Sorularla Pazarlama ilkeleri, Arif Yıldız; Kazım kılınç, Editör, Asos Yayınevi, ss.112-140, 2021
2. PAZARLAMA ESTETİĞİ: Marka Şehir İstanbul
TÜRKMEN YAYINCILIK, 2017
4. CITY BRANDING BASED ON MARKETING AESTHETICS
LAP Lambert Academic Publishing, 2012